Album cover
. Has black blue and yellow as the main colours
. Has a greenish tone
. Different style font
. Singer is in a suit
Music video
Has similar colour scheme
Includes singer wearing a yellow jumper
Very slow moving shots
Music video
Artist is wearing jumper again but this time it's grey/black
One long continuous shot
Similar dark green colour scheme seen in the other video and album cover
Promo video (Behind the Scenes)
Used to give glimpse of the music video
Attracts audience to watch the video when it comes out
Has similar colour scheme to the other videos
Overall
All o the videos do have a clear link between them, they obviously feature the artist himself and he usually wears similar clothing. They were all made to sell the album and help promote the artist himself.
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